Quick Reviews of RSS-worthy sites. Looking for actionable enlightenment on customer centricity? These sources have the goods.

Clue Train Manifesto
First to recognize that "markets are conversations"

What: Book – Read free online, scroll down on site
When: Published in 1999 – prescient – a good read today
Why: Breakthrough concept


Creating Passionate Users

What: Blog – celebrating the unexpected
When: Once a week or so
Why: For a head rush of ideas, sample ads


FutureLab Blog from MIT’s Advertising Lab

What: Blog – Innovation insights from ‘rockstar’ bloggers
When: Weekly
Why: Brainfood – delivering customer experiences


Customer Made - from Trendwatching site

What: Site – spot consumer trends before they become buzz-y
When: Weekly
Why: Idea Bank – companies leveraging customer conversations


Life Hacker – Timing saving tips using tech – consumer to consumer

What: Blog - Don't live to geek; geek to live.
When: Daily; Weekly round up best
Why: Actions for personal productivity


Seth Godin – father of Permission Marketing

What: Blog – Seth’s ruminations + fun links.
When: Every few days
Why: Reality based bites


Web 2.0 leveraging the Network – from UIE

What: 74 Page PDF
When: Once
Why: Quick Take - Visual understanding of Web 2.0